Wonderful replacement font for Highway Gothic
Thursday, 9 August 2007 @ 21:44Here is a great New York Times Article on Typography. I’m happy about how much attention has gone into the development of the Clearview font. I’m also really happy about the press writing a great article on type design and the importance of choosing a well constructed typeface.
I also look forward to a more legible highway font. Check out those nice open counter spaces. No more cramped “a” and “e” figures.
What do you think about the font? Is it the most legible?
I also like how the article describes the difficulty Meeker had in helping to educate the Federal Highway Administration. What can we do as designers to help educate the public of the importance of this font decision?
Did you learn any other lessons from this article/experience?
Excellent read. Thanks for the link, Seth. I have actually been casually following the developments of this for a while as it interests me quite a bit. Yes, I do think that it is more legible; much more legible. I love the amount of passion and sweat that gone into it’s development. I will miss Highway Gothic though. I developed an identity with Interstate and have been producing collateral set with it for many years and have come to enjoy it’s personality, faults and all.
In that image Interstate it tracked out a lot more than Clearview. I am with Wade and really like Interstate, but if they go with Clearview, people will get used to it and I think either is fine.
I do, however, think that Interstate has much more personality.
It looks like you have to subcribe to read it now. Sorry ’bout that.
Khoi Vinh has posted thumbnails of the actual spreads from the article.