Omniture’s customer Christmas card
Tuesday, 11 December 2007 @ 16:23This year I was again commissioned to create the Omniture Christmas card. We always do a unique, custom illustrated card that highlights a new technology each year. This year we acquired several companies that now allow Omniture to help companies create custom campaigns targeted at individuals. My concept was to show Santa using our products to provide a better gift experience. I came up with the idea for the card, and created the preliminary sketches.

The initial comps were sent to Ben Simsonsen at 8Fish who created the second round of colored comps, and J.C. Leyendecker created the final artwork.

I then laid out the final piece in Adobe InDesign. Printing Resource in Lindon did 1,500 on Cougar 100# uncoated cover, with matching envelopes.


Cool. Nice photos.
I guess people have forgot the fine art of illustration and tradition. ;)