Imaginary Forces & Paul Rand

One of my favorite agencies in LA did a nice little number with Paul Rand. Thought you’d all enjoy.

• Benjamin Child
• 3 responses
•  Animation, General, Graphic design, Video

Struck designs interactive viral site for Alltel

Struck launched a large, viral, interactive website as part of a new ad campaign for Alltel entitled “The Man Cave.”

They describe the site and the campaign on their site with the following:

Down with Alltel! Perhaps not surprisingly for the country’s fifth-largest national wireless service provider, Alltel is not shy about taking on its competitors directly. The sales guys (personifications of their top four competitors) have assembled in their beloved ManCave, where they are conspiring against Chad, the good-looking, well-mannered, all-around-do-goodery guy that represents Alltel.

The Man Cave rooms include a “man-brary,” with an assortment of books and magazines, game of darts and hidden entrance to a phone lab, where the sales guys dissect Alltel gear. Its kitchen contains a refrigerator with movable word poetry and a bikini-clad poster girl, Candy Graham, who comes to life, while the “man-lounge” is a den with a telescope to spy on Chad in a nearby Alltel store.

The Web site alone contains more than 80 videos and 50 links, some of which let visitors unlock content like exclusive discounts on certain purchases made on Alltel’s main Web site. The den also has an interactive bulletin board where Web site visitors can post their names and comments.

David Habben contributed to the project, adding his amazing illustrations to a set of game cards. He also pointed out some press that Struck got about the campaign from the New York Times.

• wade
• 0 responses
•  Animation, Graphic design, Illustration, Video, Web

Religious Freedom: An American Miracle

Designing a website to promote a broadway play honoring the American forefathers that fought for and establishd religious freedom was an exciting task. Being someone that is very interested in the topic and also a musician and actor, I was honored to be able to create a home for First Freedom Productions that adequately communicated the unique message of their show. I very much enjoyed the oppotunity to work in a style different from most projects commissioned today, designing to a colonial theme and implementing the video clips and interviews of the creative team and cast.

For those that are interested in the production, hour long matinees are being performed 2-4 July at the historic Crandall Printing Museum in Provo, as part of the Colonial Days event during the Freedom Festival.

• wade
• 2 responses
•  Graphic design, Video, Web

Adobe Device Central

Has anyone used this tool much? It seems to be developed for optimizing mobile applications or design. In the era of Web 2.0, I wonder how long it will be before companies really start optimizing and tailoring their online marketing efforts specifically for delivery on mobile devices?

• Vuel Egham
• 3 responses
•  Graphic design, Production, Video, Web